HomeMy WebLinkAbout06-21-2011 Council Economic Development CommitteeAGENDA
City of Iowa City
City Council Economic Development Committee
Tuesday, June 21, 2011
8:00 a.m.
Lobby Conference Room
City Hall
1. Call to Order
2. Consider approval of the April 19, 2011 Economic Development
Committee meeting minutes
3. Consider a recommendation to the City Council for administrative
authority for Towncrest Design Assistance and Facade Improvement
programs
4. Presentation by Englert Executive Director; request for renewal of
funding
5. Consider a recommendation for renewing a contract with the National
Development Council
6. Update on CDBG Economic Development projects
7. Staff time
8. Committee time
9. Adjournment
MINUTES
CITY COUNCIL ECONOMIC DEVELOPMENT COMMITTEE
APRIL 19, 2011
LOBBY CONFERENCE ROOM, 8:30 A.M.
Members Present:
Regenia Bailey, Matt Hayek, Susan Mims
Staff Present:
Wendy Ford, Jeff Davidson, Tom Markus
Others Present:
Marc Moen, Gigi Wood, Gregg Hennigan, Nancy Quellhorst
RECOMMENDATIONS TO COUNCIL:
Mims moved to recommend to the City Council to proceed with an agreement
pursuant to the City Manager's Letter of Intent for redevelopment of 118 E. College
Street. Hayek seconded the motion. Motion carried 3-0.
Mims moved to approve the City Manager's Economic Development Policy
statement as discussed. Hayek seconded the motion. Motion carried 3-0.
CALL MEETING TO ORDER:
The meeting was called to order by Chairperson Bailey at 8:32 A.M.
CONSIDER APPROVAL OF THE MINUTES OF THE FEBRUARY 15, 2011
ECONOMIC DEVELOPMENT COMMITTEE MEETING:
Mims moved to accept the February 15, 2011, meeting minutes as presented.
Hayek seconded the motion.
Motion carried 3-0.
CONSIDER A RECOMMENDATION TO PROCEED WITH AN AGREEMENT
PURSUANT TO THE CITY MANAGER'S LETTER OF INTENT FOR
REDEVELOPMENT OF 118 E. COLLEGE STREET
Jeff Davidson addressed the Members first, stating that he believes Marc Moen will be
attending this morning's meeting, in case Members have questions regarding this
project. Davidson continued, stating that the project involves the building currently
occupied by Vito's. He ran through the staff report, giving Members an idea of what this
project will entail. The plan is to gut the building and convert the first floor to a retail
space not including a bar or a restaurant, and fit out the upstairs for Class A office
space. Davidson added that the building is in poor shape and that before this project
begins, there are many improvements and upgrades that must be done including a new
roof, and new heating, ventilation and air conditioning. He stated that in working with
Moen, and reviewing the costs of acquisition and renovation, it made sense to assist in
the expenses of building itself. Doing so would ensure that building would become viable
for a new use and that assisting in the costs of a new roof, elevator and HVAC,
approximately 12.5% of the costs of the project, the downtown would have a newly
refurbished building that would serve Iowa City for a long time to come. Assisting in the
building infrastructure costs can be done using tax increment financing. Given that the
2
project will be required to pay full property taxes every year and that the building would
carry a minimum assessed value and generate new property taxes of $32,000 annually,
it would take eight years for the $250,000 to be paid back to the City using TIF,
according to Davidson.
Marc Moen spoke next, adding that part of the plan is to return the face of the building to
its original condition. He briefly shared what this will entail, including tearing off the
green efis fagade that exists now and replacing the cornice work and other ornamental
items. He also shared where the elevator will be installed, noting that they are required
to install one by code, since the second floor is going to be office space. The discussion
continued, with Moen sharing with Members what they have found at the 118 E. College
Street building and what all will need to be done before it can be restored.
Mims asked what "class A office space" refers to. Davidson said it is the standard that
commercial realty uses in describing the quality of office space, class A being the best.
Moen noted that it will be state-of-the-art space when completed. He also shared that
they are working with the same realtor that they worked with to get Starbuck's
downtown, in hopes of getting a nationally known retailer in the first floor space. Moen
added, however, that this process can take time and will not happen immediately.
Mims moved to recommend to the City Council to proceed with an agreement
pursuant to the City Manager's Letter of Intent for redevelopment of 118 E. College
Street.
Hayek seconded the motion.
Motion carried 3-0.
CONSIDER APPROVAL OF CITY MANAGER'S ECONOMIC DEVELOPMENT
POLICY STATEMENT
Ford noted that Members have a draft of the Economic Development Policy that was
presented to City Council in January during the budget process. She added that staff is
looking for direction from the Committee as they move forward. Hayek asked for
clarification on some wording and Ford noted the edit to incorporate into the final. There
was some discussion about referring to place of origination for businesses being
recruited to Iowa City with concurrence that the general idea is to NOT recruit business
away from our neighbors. This was also discussed among the Members. Davidson and
Ford will rework this final wording.
Mims moved to approve the City Manager's Economic Development Policy
statement as discussed.
Hayek seconded the motion.
Motion carried 3-0.
STAFF TIME:
Ford noted that they are working on amending the Scott Six Industrial Urban Renewal
Area to include the new industrial park area. She added that they have a couple of good
prospects for the new park. Davidson added that there has been increased interest by
developers in various sites around town, and that they may need to establish an urban
renewal district in the South Riverside Drive area.
COMMITTEE TIME:
Hayek noted the improvement in the streetscape and roadwork on Linn Street. He also
thanked Davidson for taking himself and a few others up to the DOT Commission's
public input meeting last week on rail service.
Bailey noted that there is a discussion today about keeping the Post Office's substation
downtown open. Everyone agreed that it provides a much -needed service to the
businesses downtown. Staff will see what they can find out about this issue. Bailey also
noted that she will be attending the Smart Conference in Des Moines.
ADJOURNMENT:
Hayek moved to adjourn the meeting at 9:10 A.M.
Mims seconded the motion.
Motion carried 3-0.
Council Economic Development Committee
ATTENDANCE RECORD
2011
TERM
N
p
NAME
EXP.
Regenia
01/02/11
X
X
Bailey
Matt
01/02/11
O
X
Hayek
/
E
Susan
01/02/11
X
X
Mims
Key:
X = Present
O = Absent
O/E = Absent/Excused
_,---r.® CITY OF IOWA CITY
MEMORANDUM
Date: June 15, 2011
To: Economic Development Committee
From: Wendy Ford
Re: Agenda Item #3 — Consider recommendation on Towncrest Financial Incentive Grant
Program Authority
At the June 71h Council meeting you approved a resolution authorizing the mayor to enter an
agreement with Towncrest Internal Medicine for architectural design services. This project will
be the first to use matching funds for a fagade improvement project, one of four incentives
available for redevelopment projects in Towncrest. The project you approved authorized the City
to pay half of the $3,000 fee for a facade improvement concept plan for Towncrest Internal
Medicine.
Staff is proposing recommendation that the City Manager be granted administrative authority to
approve financial incentives for the two programs in the Towncrest Urban Renewal Area which
are capped at $25,000 per application:
• The Towncrest Fagade Improvement Program, and
• The Pre -development assistance portion of Catalyst Project Grants
With this authority, the following three stipulations would apply:
• Projects would be rezoned to meet all eligibility criteria set forth in the project application;
• Projects must enhance the Towncrest area and generally follow guidelines in the
Towncrest Urban Renewal Area Design Guide; and
• Reporting the granting of any of the funds would occur at the first Economic
Development Committee meeting following such disbursement, and again in an annual
report.
We feel there are two compelling reasons to adopt this proposal: 1) Council has approved
budget authority for these programs; and 2) the City Manager has authority for similar Economic
Development disbursements from the Economic Development Assistance Fund.
Because the budget authority and the Towncrest Design Plan guidelines are already in place,
we feel that providing administrative authority to the City Manager will streamline the City's
ability to assist with Towncrest improvements. If you agree, staff will proceed with a resolution to
grant this authority at the next City Council meeting.
Let me know if you have any questions.
cc: Tom Markus
Jeff Davidson
Ppdadmin/memos/item3-towncrest incentive.doc
�.® CITY OF IOWA CITY
MEMORANDUM
Date: June 17, 2011
To: City Council Economic Development Committee
From: Wendy Ford
Re: Agenda Item #4 -- Englert Theatre Annual Report and Request for renewal of funding
In December of 2008, you approved a proposal from the Englert Theatre for a three year annual
funding request of $50,000 beginning in July of 2009, to be reviewed annually before
disbursements are made. This report, and ensuing July disbursement will mark the third year of
support for the Englert.
You requested that the Englert provide an initial benchmark of accountable measures and then
report on these measures annually. The following report by Englert Executive Director, Andre
Perry addresses these items and will show significant operational performance improvement in
the Englert's mission to be a cultural and economic driver for our community.
As the Englert approaches its 99th anniversary, it will finally have its own mortgage after years
of paying a third party entity for the benefit of having enjoyed Historic Tax Credits to finance the
initial restoration. A mortgage will be held by a combination of three local banks, and additional
operating financing will be provided by a fourth local bank, all of which view the Englert as a key
attraction in downtown Iowa City.
While significant operational, fundraising and programming changes have enabled the Englert
to continue gaining in profitability, financial assistance is still critical. Chief among them are the
capital expenses of ongoing structural repairs (for example, roof repair and tuck -pointing).
The Englert staff and Board of Directors are proposing another three year funding commitment
that will assist in ongoing operations and allow for these critical capital expenses to be made.
Recommendation:
Staff recommends support of this proposal because:
• It specifically addresses the building infrastructure, which is important to the mortgage
financing provided by the banking community,
• It continues to provide entertainment alternatives for the entire community, and
especially for those under 21 who are no longer allowed in the bars after 10 pm,
• Competition for the theater -going public is increasing this year with the Coralville Center
for the Performing Arts and will continue into the future as the School of Music's four
planned performance venues come to fruition, and
• A strong theater generates downtown visitors who frequent restaurants, shops and other
entertainment venues.
Please be prepared to discuss the Englert's request for a renewed funding commitment. If you
have any questions, feel free to call.
June 17, 2011
To the Economic Development Committee:
Thank you for your continued support of the Englert Theatre. This Annual Report
outlines our organization's continued progress and growth in 2010 and in the first quarter
of 2011. The report includes information such as our current financial statement,
demonstration of increasing profitability, ticket sales reports, community partnerships,
Englert event analysis, donor relations, and future plans for the theater.
Over the last year the Englert Theatre has experienced positive growth. The
organization's operations have charted a better course towards financial stability and the
theater's offerings as a cultural landmark in Downtown Iowa City have been diverse, far-
reaching in appeal, and artistically impressive.
As we look to the future of our partnership with the City of Iowa City we have several
goals. Our most immediate goal is to secure the third year of financial support from the
city pending the Economic Development Committee's assessment of our progress.
Furthermore we ask that the City of Iowa City renews its commitment of $50,000 each
year for the next three years (2012 — 2014). The city's financial support has been
essential in keeping the theater's operation in effect over the last two years. Continued
financial support will supplement the Englert Theatre's day-to-day operations. It will also
have another effect: as the theater grows older, we must be committed to thorough
maintenance of the building. Each year brings new maintenance tasks to the forefront and
additional funding will help us address these issues without compromising our
operational budget.
As always, we are very appreciative of the City of Iowa City's support and attention to
Englert-related issues. We hope this support will continue into the future. We remain
committed to growing the cultural cache of Iowa City for a wide range of residents and
visitors.
Sincerely,
Andre Perry
Executive Director,
The Englert Theatre
Table of Contents
I. Current Financial Report
II. Debt/Cash Flow Projection
III. Three Year Financial Report
IV. Attendance Report
V. Ticket Purchase Demographics
VI. Englert Theatre in the Greater Marketplace
VII. Donor Relations
VIII. Englert Theatre Future Plans
I. Current Financial Report
Below, please find the Englert Civic Theatre, Inc. consolidated profit and loss statement
ending April 30, 2011 reflecting four months of financial performance.
April YTD financial performance has exceeded budget by $46,057 and prior year by
$14,308.
April YTD financial performance has been driven by strong Englert Events programming
margin contribution, better than anticipated Rentals, and advance timing of
Fundraising/Grants which include show sponsorships. Programming margin has been led
with Second City, Lucinda Williams, and Gaelic Storm.
PROFIT/LOSS STATEMENT
Income
Apr Actual
Apr Budget
Last Apr
Apr YTD Actual
Apr YTD Budget
Last Apr YTD
Fundraising/Grants
$6,149
$8,600
$550
$48,733
$33,100
$25,173
Englert Events
53,194
39,723
59,842
198,446
172,134
191,970
Rental Events
14,421
4,428
13,316
75,364
61,872
66,232
Other
4,142
1,393
1,484
11,488
11,696
9,930
Total income
$77,906
$54,144
$75,192
$334,031
$278,802
$293,305
Expenses
Administration
$7,920
$8,684
$1,753
$36,796
$34,4U7
$26,421
Building
3,781
8,315
7,592
26,065
27,780
27,929
Fundraising Expenses
152
125
448
494
500
819
Personnel
25,835
25,139
24,965
104,486
100,556
94,434
Englert Events
35,706
29,480
55,015
136,303
127,747
130,939
Rental Events
461
116
0
2,181
1,620
3,491
Non -Operating
1,588
2,750
(523)
6,457
11,000
2,333
Total Expenses
$75,442
$74,609
$89,250
$312,782
$303,610
$286,364
Profit/ Loss $2,464 ($20,465) ($14,057) $21,249 ($24,808) $6,941
Programming Margin $ $17,488 $10,243 $4,827 $62,143 $44,387 $61,031
Programming Margin % 33% 26% 8% 31% 26% 32%
II. 2010 Debt/Cash Flow Projection
Stronger than anticipated YTD financial performance has allowed the Englert to maintain
its operating line debt below the current maximum $250,000 credit line capacity.
Anticipated payments from the City of Iowa City and University of Iowa's Division of
Performing Arts in early July will allow debt to not grow through softer summer
programming months. Fall's improved programming seasonality will support cash flow
the balance of the year.
The Englert plans on purchasing the remaining equity position from its Limited Partner,
Cityscape for $230,341 in July. Cityscape was an early partner involved with the
purchase of historic preservation tax credits. This equity purchase is currently in the
process of being finalized and will be financed with local lenders and a capital campaign
effort currently underway by the Englert. Post purchase, the Englert building will be
100% owned by the non-profit, Englert Civic Theatre, Inc.
Englert Civic Theatre, Inc.
2011 Operating Line Debt -
300,000 .........
Current Credit Line at $250 000 Maximum
250,000
%%
%%
200,000
150,000 DPA pmt $9.5K Early Payment (Aug Budget)
I
I
i
100,000 /CLP Grant SUAK
City Payment $50.OK DPA pmt $20.OK (6 mo.Rent)
50,000
Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec
�Debt Forecast -"&•-Max. Debt
III. Three Year Financial Report with 2011 Budget
Key historic financial drivers have included substantially improved theater utilization,
better programming margins, and reduced spending. Further, additional city and grant
funding has allowed the Englert Board of Directors to approve a realistic small profit in
2011's Budget.
Income
Total Development Income
Other Income
Rentals
Englert Series
Total Income
Expenses
Administration
Building
Fundraising
Non -Operating
Personnel
Rentals
Englert Series
Total Expenses
ProfiV(Loss)
2008 ACTUAL 2009 ACTUAL 2010 ACTUAL 2011 BUDGET
$
158,956
$ 175,431
$
151,990
$
183,500
38,067
26,993
31,378
31,475
159,057
150,999
145,985
152,775
486,576
446,350
489,686
496,956
$
842,657
$ 799,774
$
819,039
$
864,706
$
60,949
$ 60,332
$
83,303
$
98,908
103,889
74,599
66,230
75,858
73,112
3,283
3,322
5,000
39,079
42,206
45,005
33,000
302,053
293,780
285,374
301,672
3,344
1,601
5,427
4,003
352,206
397,320
337,682
338,455
$
934,631
$ 873,121
$
826,343
$
856,897
$ (91,975) $ (73,347) $ (7,304) $ 7,809
IV. Attendance Report — Current Statistics and Recent History
Attendance records over the past two years show increasing attendance numbers to
theater events, both in-house productions and rentals.
2011 Attendance (as of 5-30-11)
Englert Presents/Co-Presents Tickets Sold: 9,099
Englert Presents/Co-Presents, Free/Non-Ticketed Events: 838
Rental Attendees (both ticketed and free events): 11,369
Total: 21,306 (as of 5-30-11) — end of the year projection: 51,134
2010 Attendance
Englert Presents/Co-Presents Tickets Sold: 17,622
Englert Presents/Co-Presents, Free/Non-Ticketed Events: 1,478
Rental Attendees (both ticketed and free events): 26, 813
Total: 45,913
2009 Attendance
Tickets Sold: 9877
Non -ticketed attendees (lectures and other rentals): 20,420
Total: 30,297
V. Ticket Purchase Demographics 2009 — 2011
To be clear, these figures are gathered from online credit card sales and only tell part of
the story of customers who have come to the Englert. Other methods of purchasing
tickets are not accounted for in this particular review. These figures show a strong base of
support for Englert events from the immediate community and an increasing amount of
support from other areas in Iowa as well as out-of-state locations.
Englert Theatre Customers 2011 (through Spring 2011)
Total Johnson County: 55%
-10wa ("Ity: 43',;o
-Coralvilte: 6%)
-North Liberty: Y/,
Total Non -Johnson County: 35%
_Cedar Rapids/Marlow soy ,
-Other Iowa: 271)/o
Out -of -State: 10%
Enalert Theatre Customers 2010
Total Johnson County: 63%
-IoNva City: 49%)
-Coral v it l e: 9</t,
-'forth I.Abcrty: 110
Total Non -Johnson County: 30%
-Cedar Rapids/10arion: 9"0
-Other lotva: 2.1 11,4,
Out -of -State: 7%
Enalert Theatre Customers 2009
Total Johnson County: 68%
-Iowa 0IV: 49" 4,
-Coralville: 90,
-North Liberty: 5° i,
Total Non -Johnson County: 27%
-Cedar Rapids Marion: 9`ia,
-Ot17el' 10Lva: 1 /0
Out -of -State: 5%
VI. Englert Theatre in the Greater Marketplace
Englert programming and development over the last three years has positioned the theater
on relatively equal ground to other theaters, performing art spaces, and concert venues in
the Midwest. In some instances, the Englert's event schedule exceeds the quality of
events of other theaters in competitor markets. It is important to note that the theaters,
performing arts spaces, and other venues we compete with often have larger capacities
(1000+) or exist in cities with populations (1 million or higher) larger than Iowa City
(60,000 pop.) Despite these possible limitations the Englert has the potential to further
rival the programming found in other markets, thus making Iowa City a more desirable
location for current residents, potential new residents, and other Iowans seeking a venue
for cultural events.
Competitor Markets for Arts Programming in the Midwest
City Population
Chicago, IL 2,800,000
(Sample venues: The Metro, Goodman Theatre, Vic Theatre)
Minneapolis / St. Paul (Twin Cities), MN 2,800,000
(Sample venues: The Orpheum, First Avenue / 7`h St. Entry)
Omaha, NE 400,000
(Sample venues: Orpheum Theatre, the Slowdown)
Champaign -Urbana, IL 200,000
(Sample venues: Krannert Center, Canopy Club)
Des Moines, IA 200,000
(Sample venues: Hoyt -Sherman, People's)
Madison, WI 200,000
(Sample venues: Majestic Theatre, Overture Center)
Sioux Falls, SD 150,000
(Sample venues: Washington Pavillion)
Lawrence, KS 100,000
(Sample venues: Granada, Bottleneck, Lawrence Arts)
Columbia, MO 100,000
(Sample venues: Blue Note, Missouri Theatre)
VII. Donor Relations
Community Sponsors
The Englert continues to receive significant support and contributions from several
community partners amounting to $40K from sponsoring organizations in 2010.
Major Sponsors Include:
Mediacom
New Pioneer Co -Op
Community Foundation of Johnson County
MC Ginsberg
Friends of the Englert: Approximately 200 households
Volunteers: Over 200 active Volunteers
VIII. Future Plans
Capital Campaign
We are currently engaged in a capital campaign to eradicate the theater's out-of-state debt
to Cityscape (a financial institution that leveraged the theater's tax credits several years
ago). If successful, this initiative will bring ownership of the building back home to Iowa
City.
99'h/IOe Anniversary Celebration & Expansion of Development Program
The theater will celebrate its 99`}' year this fall. This weekend -long event will serve as a
celebration of Iowan culture and will feature several local and regional artists and
musicians in conversation and performance. Furthermore, this event will kick-off a new
development plan aimed at increasing the number and consistency of individual and
family donations to the theater. From Fall 2011 through Fall 2012 (when we celebrate the
theater's 100`h year) we will continue our year -long drive to grow the theater's donor -
base. This will be a primary initiative of the Executive Director and Development
Director over the 2011 — 2012 year. Growing the donor base will further solidify the
theater's financial stability in future years.
Programming Vision
Over the next year we will continue to sharpen our programming initiative. Diverse
programming remains a key goal: we will ensure there are events aimed at attracting the
various demographics in our community. In the past year we have offered a wide variety
of programming including: children's shows, plays and musicals, readings, lectures,
music performances, film series, and on-stage/intimate shows. We have showcased both
local and national talent. We have continued to work closely with the University of Iowa,
hosting shows from the Division of Performing Arts and Hancher as well as
strengthening ties with the Office of Student Life (this fall we will launch the midnight
movie series as an alternative to Iowa City's bar scene).
Changing Cultural Landscape of the Corridor
We are aware of and preparing for changes to the cultural landscape in the Corridor. The
most immediate change will be the addition of the Coralville Performing Arts Center in
Fall 2011. This —500 capacity venue will offer a new space for community theater and
dance performances, other community events, and rentals. As a result, some of the rentals
and partnerships we enjoy at the Englert will shift over to the Coralville venue.
Furthermore, the University's performance outlets — Division of Performing Arts and
Hancher — are making plans for new buildings (one downtown and the other on the west
side of the river) to be completed by 2014 (Hancher) and 2015 (DoPA). In response to
these changes, which will affect our incoming revenue, the Englert plans to: Expand our
donor base (see Expansion of Development Program above); Strengthen our ties with
University of Iowa organizations who will use the theater for events; and Consider new
opportunities for revenue within the theater (examples: selling or leasing the third floor
space, converting the second floor gallery into a lounge/cafe space).
r
�, .® CITY OF IOWA CITY
MEMORANDUM
Date: June 16, 2011
To: Economic Development Committee
From: Jeff Davidson, Director of Planning and Community Development,
Re: Agenda Item 5: Renewal of agreement with the National Development Council
In July of 2010 you recommended to the City Council that we enter into a contract with the
National Development Council. During the subsequent year NDC has been working with us to
analyze housing, economic development and community development projects. Specifically,
NDC has been assisting us by working with developers on financing proposals to enable
projects to proceed. NDC has assisted us in meeting with owners, lenders, and development
professionals in sorting through the components of project development. Our NDC contract
expires on 6/30/11.
The attached summary report identifies several ongoing and upcoming projects involving
complex financial analysis. NDC is currently assisting us with three ongoing project evaluations
in Towncrest, and four projects in Riverfront Crossings including the Hieronymus
Square/Voxman/Clapp multiuse project, the Court/Linn multiuse parking facility public -private
partnership, a new hotel development, and relocation of two bank properties. NDC assisted us
in developing the financial deal for the Vito's building rehabilitation downtown. They assist us
with all evaluations of Tax Increment Financing projects.
NDC has experience working with and obtaining funding through the Economic Development
Administration (EDA), SBA 7(A) loans, New Market Tax Credits, CDBG and HOME programs,
Federal Home Loan Bank Community Investment program and several others. NDC will meet
with owners, lenders, development professionals, and government agencies to ensure their
continued support throughout each project.
Key aspects of their services include:
• propose, design and organize new programs (financial incentives), or review and update
existing ones
• evaluate sponsor/developer capacity
• review finances and structuring, cost assumptions, capital budgets, and operating
statements
• advise on equity sources and structuring
• identify and secure other funding sources as needed
• assist with development issues during pre -development and developmental phases
• negotiate with investors, lenders and developers
• advise on regulatory and administrative issues
We would like to continue our relationship with NDC for an additional six months. NDC has
agreed to maintain their existing $6,000 per month agreement. For this amount, NDC staff is
present in Iowa City three days per month and available for technical assistance as needed via
email and phone during the remainder of the month.
Funds are available for NDC's services through the Towncrest and Riverfront Crossings
economic development accounts established by the City Council.
Please bring any questions you have to the June 21 Economic Development Committee
meeting. Because the proposed contract extension is less than $50,000 it can be signed by the
City Manager without City Council action.
p pd d i r/me m/E D C -N D C 062111. d oc
NATIONAL DEVELOPMENT COUNCIL
Powneis in G.�t�rnr7 unity L7t veh:Trnenr 5rr'lr:e 1909
April 15, 2011
Jeff Davidson, Director
Department of Planning and :Community Development
410 E. Washington Street
Iowa City, IA 52240
Re: Summary of Technical Assistance Services To -Date
Dear Mr. Davidson:
Per our agreement and your request, this report intends to summarize the technical assistance
services provided by the National Development Council (NDC) since the beginning of our on -site
engagement with the City of Iowa City (City) in August 2010. Accomplishments associated these
efforts will also be noted where appropriate.
During the nine (9) on -site visits that have been completed between August 2010 and April 2011,
and through email and phone support between visits, NDC has assisted the City on a broad range of
projects and programs as follows:
1. Towncrest Redevelopment Area
The start of NDC's engagement coincided with the completion of the Towncrest Business
Development Model report and with efforts to complete the Design Plan Manual for the
Towncrest Urban Renewal Area. NDC was able to review and provide feedback on both of
these documents prior to their finalization and to assist City staff in the implementation of
action steps supporting their major recommendations, including:
a. Facade Improvement Program: NDC drafted program guidelines, applications and
examples of participant agreements for distribution to Towncrest property owners
and business tenants. NDC continues to advise staff on program implementation
through identification of appropriate projects and the structuring of program
assistance.
b. Catalytic Redevelopments: by accompanying staff to meetings with property owners,
tenants, developers, and lenders, NDC assisted in educating potential participants in
the goals of this gap financing program and in necessary predevelopment tasks.
These efforts have already resulted in a serious property acquisition effort by a
developer working with a large area tenant that is seeking upgraded facilities.
Training Division
927 Dudley Road
Edgewood, KY 41017
TEL (859) 578-4850
FAX (859) 578-4860
New York Office
708 3rd Avenue, Suite 710
New York, NY 10017
TEL (212) 682-1106
FAX (212) 682-5611
www.nationaldevelopmentcouncil.org
NDC TA Activity Summary
April 15, 2011
Page 2
c. Town and Campus Apartments: NDC has assisted City staff in extensive efforts over
the past eight months to identify redevelopment opportunities for the Town and
Campus apartments. Numerous meetings, phone conversations and emails with the
site's owner, housing authority staff, lenders and affordable housing developers have
established a strong foundation for future redevelopment efforts by identifying the
project's underlying economics and the motivations/interests of each party. Meetings
with the larger population of Towncrest stakeholders have confirmed that progress on
addressing the Town and Campus apartments are critical to the success of the City's
redevelopment efforts.
Taken together, City staff efforts, with NDC technical assistance, in pursuit of Towncrest
redevelopment goals have succeeded in convincing stakeholders that the City is serious
about making substantive improvements in the area's long term economic viability and
livability. This is a critical prerequisite to achieving substantial physical redevelopment
objectives.
2. Downtown Projects
A significant portion of NDC's on and off -site assistance to the City has been delivered on
behalf of large Downtown projects including:
a. St. Patrick's Square: NDC has provided extensive assistance to date in reviewing,
advising and underwriting the preliminary deal structure for this proposed mixed -use
project. Provisions of Iowa law governing the use of tax increment financing required
a revised approach to the project, but NDC's work to date will advise future financing
structures and will be updated as necessary to support the City's gap financing
support.
b. Hieronymus Square: the structuring of City assistance for this project continues as its
budget and operating proforma evolve. NDC technical assistance and analysis is
providing City staff with specific questions regarding the project's request for TIF
assistance, but is also providing a framework for how future projects can be
underwritten to maximum the impact of relatively scarce public resources.
3. Other Development Projects and Program
NDC has assisted staff in analyzing and structuring City support to projects outside the
Towncrest and Downtown focus areas as requested. Some of these requests have addressed:
a. Wetherby Condominiums — NDC has assisted staff in extensive underwriting, loan
structuring, CDBG compliance and developer negotiations for this proposed
affordable rental housing project.
NDC TA Activity Summary
April 15, 2011
Page 3
b. TIF analysis — NDC has initiated, at the City's request, a review of how tax increment
financing has been utilized by the City and other Iowa localities with an eye toward
designing additional tools for addressing the City's development needs.
c. New housing models — private dormitory and affordable artist live/work space
projects have involved NDC in preliminary developer interviews and the identification
of appropriate financing and development resources.
In summary, the wide array of City development objectives and activities, and the high quality,
measured by experience, training and motivation, of City development staff, have made the first
eight (8) months of NDC's engagement very productive. Extensive detail on the technical assistance
services outlined above are included in the many emails, meeting notes and spreadsheets that have
been generated by NDC and City staff during the engagement. Additional detail and discussion is
available as requested.
I look forward to my next visit on May 2 and to addressing any needs you and your staff may have
for assistance in the meantime.
Respectfully,
Thomas Jackson
Director
Cc: Steve Long, Iowa City
John Down, NDC
r
®r� CITY OF IOWA CITY
.�,4
MEMORANDUM
Date: May 12, 2011
To: City Council Economic Development Committee
From: Tracy Hightshoe, Community Development Planner
Re: CDBG Economic Development Fund — FY11 Summary (7/1/10 to present)
The CDBG Economic Development Fund was created to stimulate private sector investment
that results in the creation of permanent, private sector jobs with living wages for low -to -
moderate income persons in Iowa City. The Economic Development Fund provides assistance
through low interest loans with interest rates ranging from 0 to 4% and repayment terms set at 5
or 7 years. The loans approved are typically for permanent working capital and often in
conjunction with a private lender who provides a majority of the funds needed for the business
to open or expand.
All CDBG economic development activities must meet the National Objective of benefiting low
to moderate income persons. The program rule requires that 51 % of the jobs created or
retained must be held or made available to low -to -moderate income persons based on family
size or the business must qualify as a micro -enterprise. A micro -enterprise is a commercial
enterprise that has five or fewer employees, one or more whom owns the enterprise. At least
51 % of the employees and owners of a micro -enterprise business must be low to moderate
income.
The CDBG Economic Fund had a balance of $193,329 at the start of FY11. The City received
four applications in FY11 requesting $106,000 in CDBG funds to start or expand businesses in
Iowa City. The Paper Nest, a retail custom print and design company, was awarded $11,000.
This business meets the HUD definition of a micro -enterprise. Baroncini LLC, a new Italian
restaurant, was awarded $35,000 and will create 6.0 FTE jobs. One application was deferred
until the business can obtain partial financing through a SBA loan and the other was deferred
until they can find a location for their business.
The City had one business, opened in 2007; go out of business in FY11. Nile Valley
Restaurant, a.k.a. Ali Baba, closed as the business was not able to generate enough in sales to
cover ongoing operations. The owner entered a repayment agreement with the City to pay their
remaining balance.
There is $147,329 remaining in the Economic Development Fund. On July 1, 2011 an additional
$35,428 will be placed in the fund for a total balance of $182,757 available for economic
development eligible activities.
In FY11, the City hired the National Development Council (NDC) to review economic
development and housing proposals, assist in the creation of new financial incentives and assist
in the marketing efforts to reach businesses and potential entrepreneurs to create or expand
businesses. NDC will be working with the City on redevelopment efforts throughout the City,
initially focusing on the Towncrest neighborhood, Riverfront Crossings and the St. Patrick's
development site. NDC has experience working with cities and communities in all 50 states to
help them create, design, finance and execute their housing, economic and community
development projects.