HomeMy WebLinkAbout06-11-2013 Council Economic Development CommitteeAGENDA
City Council Economic Development Committee
Tuesday, June 11, 2013
8:00 a.m.
City Manager's Conference Room
City Hall
1. Call to Order
2. Consider approval of minutes from April 17, 2013 Economic
Development Committee meeting
3. Consider a recommendation to the City Council for continued
Englert Funding in FY15 Budget and Intent to Fund in FY16 and 17
4. Consider a recommendation to the City Council for Amendment #1
to Moss Green Urban Village Urban Renewal area
5. Staff time
6. Committee time
7. Other business
8. Adjournment
EDC April 17, 2013
PRELIMINARY
MINUTES
CITY COUNCIL ECONOMIC DEVELOPMENT COMMITTEE
APRIL 17, 2013
EMMA J. HARVAT
HALL, CITY HALL, 8:00 A.M.
Members Present:
Susan Mims, Michelle Payne
Members Absent:
Matt Hayek
Staff Present.
Wendy Ford, Tracy Hightshoe, Jeff Davidson, Tom Markus,
Eleanor Dilkes
Others Present: Mike Hahn (A&M Development); Pat Shaver (Corridor Business
Journal); David Kieft (University of Iowa); Kevin Monson
(Neumann Monson Architects); Dan Broffit (architect); Nick
Lindsey (architect), Kent Jehle MidWestOne Bank); Charlie Funk
(MidWestOne Bank); John Kenyon (City of Literature); Charlie
Cowell, (planning intern)
RECOMMENDATIONS TO COUNCIL:
Payne made the motion to recommend the MidWestOne Bank/University of
Iowa/City of Iowa City Letter of Intent for the discussed project to the full City
Council. Mims seconded the motion. Motion carried 2-0, Hayek absent.
Payne made the motion to approve the extra $10,000 funding for the October 2013
book festival and budget a placeholder of $60,000 for FY15. Mims seconded the
motion. Motion carried 2-0; Hayek absent.
CALL MEETING TO ORDER:
The meeting was called to order by Chairperson Mims at 8:04 A.M.
WELCOME AND INTRODUCTIONS:
Chairperson Mims welcomed everyone and asked that those present introduce
themselves.
CONSIDER APPROVAL OF MINUTES:
Chairperson Mims asked if there were any comments, changes, etc., to the minutes
Payne moved to approve minutes from the February 12, 2013, meeting as
submitted. Mims seconded the motion. Motion carried 2-0, Hayek absent.
PRESENTATION BY MIDWESTONE BANK ON DEVELOPMENT PLANS
Jeff Davidson introduced Charlie Funk and Kevin Monson, who were present to speak to
the Economic Development Committee regarding development plans for MidWestOne
Bank. Davidson noted that the City has been working with the University and the bank
on this project for months. He added that City legal staff has drafted a Letter of Intent
and noted that City Attorney Dikes was present to answer any questions about it.
EDC April 17, 2013
PRELIMINARY
Davidson also noted that staff is seeking a Committee recommendation to forward to
Council on the Letter of Intent for the project.
The project presentation began with CEO Funk giving some history on MidWestOne
Bank. Starting in 1934, MidWestOne opened in downtown Iowa City with five or six
employees. Now they have about 200 employees in Johnson County, with
approximately 170 in the downtown location. They are now the fourth largest Iowa -
based bank in Iowa. Funk shared how the Bank has moved their operations over the
years, stating that they have done what they feel is best for the community. After many
discussions, he noted that they were able to secure the Sabin site. Continuing, Funk
pointed out that they will also be doing some building updates to their original
Washington and Clinton corner building late this summer or early fall. He reiterated that
MidWestOne Bank is dedicated to the community and to staying downtown.
The presentation continued on the topic of parking. Funk noted that with more than 80
employees in the Sabin building alone, there will be a need for parking. He concluded
his portion of the presentation by stating that the bank will not be applying for TIF for
their portion of the project. He then turned the presentation over to Kevin Monson.
Monson noted the historic designation of the original MidWestOne building and the tax
credits they can take advantage of because of it. Monson noted the significance of the
building, stating that this is one of the reasons they are restoring it.
Regarding the new location, he noted that there will be a drive -up bank on the first floor
of the five story building; two floors will be available for sale or lease; and the roof will
have a break area for employees of the building. Davidson then clarified the exact
location of the new building and that it falls within the Riverfront Crossings area of
downtown.
Monson continued, showing how the new building will be laid out. It is planned to be
very light -filled and airy, and energy -efficient, and employees will want to come to work
here, Monson stated. Once the new building is complete and operations that are
temporarily in Sabin are moved into it, the bank will exercise its option to purchase the
property, which the University will then deliver to the bank after they remove the Sabin
building. It is on the site of the Sabin building they desire to build a parking structure and
townhouses.
The parking structure would have approximately 560 spaces, according to Monson. He
noted several features of the parking portion of the project, and talked about how the
townhouses will line the exterior of the parking, thus minimizing the views of the parking
structure. Monson stated that they believe this fits into the City's vision for this area,
especially with the pricing of some of the townhouses for workforce housing. He
explained how the townhouses will each have their own front door at street level and
each will also have a back door into the parking structure. At the third level, there will be
a walkway over the alley connecting the parking structure to the building.
Monson noted that they strongly desire to begin the construction of the new building yet
this fall. Davidson noted that staff has vetted the project to date and that the terms in the
Letter of Intent outlining a partnership between the City and the property developers are
worthy of the next steps in negotiating a development agreement.
EDC April 17, 2013
PRELIMINARY
Davidson opened the discussion for questions and comments. Mims began by thanking
MidWestOne Bank and the University for the work they have done over the past few
years on this project. She added that she is excited to see things starting to happen
here in the Riverfront Crossings area and that she is comfortable in recommending this
to the full Council. Payne stated that she agrees with Mims, and that she believes this is
a very exciting project. She added that she likes the townhouse idea and believes that
this will help move development along in this area.
Payne made the motion to recommend the MidWestOne Bank/University of
Iowa/City of Iowa City Letter of Intent for the discussed project to the full City
Council. Mims seconded the motion. Motion carried 2-0, Hayek absent.
REPORT ON BUILDING CHANGE FUNDING AWARDS:
Wendy Ford spoke to the Members regarding this report. She noted the types of project
they sought to fund being fagade updates, fire suppression sprinklers and improving
second -floor office spaces for higher uses. The public benefits of the program are to
provide fire safety, to increase property values, and to target those under-utilized areas
in the downtown. This will help to improve the vibrancy, and the look and feel, of
downtown Iowa City, according to Ford. All property owners and businesses in the area
were notified of this program, as was the media, according to Ford. She noted that they
ended up with 16 different proposals, some being multiple proposals from the same
business owner, for a total of more than $1 million worth of improvements in the area.
Ford noted that after thorough review, staff came up with the recommendations in this
report. Funds for the Building Change program will come from Economic Development
Opportunity Funds and remaining CDBG Economic Development Funds. Ford briefly
ran through the list:
1. 30 S. Clinton, formerly home to Gilda's. This will be a $621,000 renovation which
includes fagade updates, sprinklers, and remodeling of both the second and third
floors into apartments. Staff is recommending funding of $37,729 from the
Economic Development Fund for this project.
2. Bo James building. This project will include an extensive fagade renovation and
is a $100,000 project. Ford noted that this qualifies for $40,000 in CDBG
funding.
3. Atlas Restaurant. Fagade renovation similar in scope to what Mickey's did
recently. A new awning will replace the umbrellas used during the summer
months. This is a $119,000 project, of which $47,704 can be funded with
Economic Development and CDBG funds. This should begin in the fall, after the
busy summer season is over.
4. Quinton's storefront in the Paul -Helen building. Ford noted how the fagade
currently looks and owner's desire to match this fagade with the rest of those in
the building, bringing it nearer to the historic storefront it once had. This is slated
as a $69,000 project, with $27,733 in funding from CDBG and Economic
Development funds.
5. Panchero's building. Ford described the current fagade along Washington
Street, noting that the plan is to add another window here. This is a $66,000
project, of which $19,857 could be provided from the Economic Development
fund.
Chait Gallery building. This is the building where Busy CoWorking area is located
on the third floor. There is more office area on this floor, but it is unusable now
EDC April 17, 2013
PRELIMINARY
due to the need for renovations including roof and window replacement. This
project would assist with the window replacements as that would qualify in the
fagade renovation portion of the program. Roof replacement is not part of the
program, according to Ford, and therefore the City would only assist in the
window replacement portion of the project. The $8,028 from the Economic
Development fund is a 30% match for the window portion of this project.
7. Active Endeavors building. Ford noted that this is a fagade renovation project that
involves replacing the entire glass face of the building. This project will also have
significant energy efficiency benefits and comes in at $47,000, with $16,000
coming from the CDBG and Economic Development funds.
8. The Yacht Club building is seeking funds for fire suppression and a fagade
renovation, according to Ford. She and staff from Housing and Inspections
Services will be doing a walk-through with the owner to learn more about the
specifics of this proposal before awarding a final match amount.
Ford noted that expenditures from these funds fall under the spending authority of the
City Manager, and require a report out to the Economic Development Committee
afterwards and that this report serves that purpose. Ford also noted that there are many
other potential projects that funds such as these could leverage and that staff would be
seeking approval about whether to offer another round of this kind of funding in the
coming fiscal year. Mims stated that she believes these projects will be a very good thing
and they have leveraged significant investment in the downtown.
CONSIDER REQUEST FUNDING IOWA CITY BOOK FESTIVAL AS NEW PROGRAM
FOR CITY OF LITERATURE:
Ford began the discussion by stating that the purpose of this agenda item is two -fold -
One is to bring the Members up to date on the new need for funding for the Iowa City
Book Festival which is now a program of the City of Literature. Second, is to gain the
Economic Development Committee's support for the annual budgeting of funding for the
City of Literature.
Ford gave Members a brief background on the transition of the Book Festival from the UI
Libraries to the City of Literature, noting, primarily, changes in the leadership at the
library and staffing priorities. She then introduced John Kenyon, Executive Director of
City of Literature. He noted that the UI Library's Iowa City Book Festival began as a way
to thank the community for their help saving books during the flood of 2008 which also
coincided with the Library having acquired their five millionth volume at that time. It was
a small festival hosted on the grounds near the library. By the fourth year, it had to move
due to Library renovations and then the Library had decided they were not going to
present the book festival any longer. The City of Literature Board saw the Book Festival
as an event that should continue in a City of Literature, and adopted it. The City of
Literature then moved the festival to October from July to involve more of the
community, visitors, students, staff, and faculty to be around when it takes place.
Attendance is anticipated to grow substantially with the change in schedule.
Kenyon continued, stating that the City of Literature budget essentially pays for the
administration of the festival in his salary, but added the desire is to create a pool of
funds that they can then use for programming the Festival, which they do not have in
their existing budget structure. The UI Libraries had presented the festival on a budget
of between $35,000 and $40,000, not including administrative expenses. Kenyon stated
EEC April 17, 2013
PRELIMINARY
that they are aiming for a similar budget, and he believes they can do more with less
money, as they have more flexibility than the University Library did when they ran the
event. Regarding fundraising, they have requested funding from the University and are
now requesting funds from the City, as well. The Iowa City Public Library will be
reviewing a request at their upcoming Board meeting, and the Convention and Visitors
Bureau has also received a request. Kenyon noted that they are trying to balance the
public dollars with private sponsorships, and that this endeavor is just beginning. He
added that he did secure $5,000 yesterday from the Eastern Iowa Airport, and that
Knutson Construction has also contributed funds. Kenyon continued discussing the
event, stating that the hope is to sort of reinvent the Book Festival this year, to really
bring in the entire community, and also bring in people from all over the area. Ford
clarified that the $10,000 for this year's Book Festival could come from the Economic
Development Opportunity Fund. An additional $10,000 would then be added to the City
of Literature's annual appropriation, going from $50,000 to $60,000 beginning in FY15.
Mims asked for clarification on the timing of funding for the book festival, since FY14's
budget is only approved for $50,000. Ford explained that the $10,000 for this fall's
festival could be paid any time in the current Fiscal Year 2013 or next Fiscal Year 2014,
from Economic Development Opportunity funds. FY14 Begins in July of 2013, and the
City of Literature will receive their originally budgeted $50,000 soon thereafter.
Budgeting for FY15 begins in the fall of 2013 and would include a budget placeholder for
the City of Literature of $60,000 which would cover their FY15 operations including the
October 2014 book festival. The City Manager suggested it may be appropriate for the
City of Literature to request an adjustment for inflation in future requests for funding as
the costs of doing business continue to increase.
Payne asked that Kenyon send a fundraising letter to her at Mid American, as well, as
he pursues private dollars. Members continued to discuss this proposal, stating that it
sounds like the City of Literature has some great plans for the Book Festival. Payne
noted that she appreciates how well done the web site is for the City of Literature, and
that she looks forward to the new October time for the event. Kenyon further clarified
how they believe this time of year will work even better and he shared some of the
partnerships they are forming to further strengthen this annual event.
Payne made the motion to approve the extra $10,000 funding for the October 2013
book festival and budget a placeholder of $60,000 for FY15. Mims seconded the
motion. Motion carried 2-0; Hayek absent.
STAFF TIME:
Davidson mentioned to Members that the first public meeting regarding the Burlington
Street dam renovations has been scheduled. Funding has come together from a variety
of sources, according to Davidson, so they were able to hire a premiere designer for this
He added that more information will be forthcoming.
Hightshoe spoke next about the Towncrest Medical Office building having taken out a
building permit and how great it is to get another new project going in that area.
Ford stated that things have been very busy and there are a lot of projects in the works.
She shared some of what is going on with the corner of First Avenue and Muscatine,
and responded to Members' questions.
LDC April 17, 2013
PRELIMINARY
COMMITTEE TIME:
Payne stated that it's great to see the Towncrest area getting some news. Hightshoe
responded to questions, giving Members an idea of how things are progressing in this
area.
OTHER BUSINESS:
None.
ADJOURNMENT:
Payne moved to adjourn the meeting at 9:06 A.M.
Mims seconded the motion.
Motion carried 2-0, Hayek absent.
] DC April 17, 2013
PRELIMINARY
Council Economic Development Committee
ATTENDANCE RECORD
2012 - 2013
TERM
o
o
NAME
EXP.
1
N
V
Michelle
01/02114
X
X
Payne
waft
01/02/14
X
O
Hayek
/E
Susan
01/02/14
X
X
Mims
Key:
X = Present
O = Absent
O/E = Absent/Excused
r
CITY OF 1OWA CITY
W.�4MEMORANDUM
Date: June 5, 2013
To: City Council Economic Development Committee
From: Wendy Ford t
Re: Agenda Item #3 — Consider a Recommendation for Englert funding in FY15 Budget
and intent to fund in FY16 and 17; and Englert Theatre Annual Report.
In December of 2008, the City Council Economic Development Committee approved a proposal
from the Englert Theatre for a three year annual funding request of $50,000 for fiscal years
2010, 2011 and 2012 to be reviewed annually before disbursements are made. Prior to budget
season every year since, the Englert has presented an annual report and requested
consideration for continued inclusion in the budget for the ensuing three budget years.
This year, the Englert staff and Board of Directors are requesting a recommendation to City
Council for $70,000 in the FY15 budget and that you recommend intent to continue funding the
Englert at that level in FYI and FYI 7.
Over the course of the five fiscal years the City has provided funding to the Englert:
• The annual budget has gone from $843,000 with a $118,000 deficit (2008) to a
$1.05 Million budget, without a deficit, for the second year in a row.
• Increased attendees from 30,297 in 2009 to 52,781 in 2012 (in line for 56,000 by year end).
• Increased programming to include summer months and a growing diversity of events.
• Repaired nagging roof leaks and the plaster ceilings under them.
• Replaced some but not all of the aging sound and lighting equipment.
• Celebrated the 100 year anniversary of the theater.
• More than quadrupled the number of Englert's Friends donors from 200 in 2011 to 855
today.
The increase in funding will help on -going capital improvements and historic renovation, help
offset added expenses of summer programming, added expenses due to providing free and/or
discounted services to community organizations, and help offset increasing personnel costs
including providing competitive wages to keep good staff at the Englert.
Since the onset of City funding, consideration for continued funding requires an annual report to
the EDC on several performance measures. The following report by Englert Executive Director,
Andre Perry addresses these items and illustrates that the Englert plays a significant role in
being a cultural and economic driver for our community.
RECOMMENDATION:
Staff recommends supporting the Englert's request and forwarding a recommendation to the full
City Council to fund the request through the Economic Development Division budget in FY15
and retain a placeholder in the FYI and 17 budgets.
June 6, 2013
Page 2
Justification:
• Addresses Strategic Planning goal of continued Development of the Downtown and
Near Downtown Areas with the specific action of facilitating private investment through
partnerships on strategic properties.
• The theater is meeting all of the goals set forth for it and has grown its operation by 25%
while becoming more efficient in maintaining expenses and increasing margins.
• The Englert continues to provide entertainment alternatives for the entire community,
and especially for those under 21;
• A strong theater generates downtown visitors who frequent restaurants, shops and other
entertainment venues.
• The Englert attracts visitors and residents to downtown. Of credit card ticket purchasers,
31 % of attendees are from outside of Johnson County and 23% of those are from out of
state.
• Competition for the theater -going public increased with the addition of the Coralville
Center for the Performing Arts and will continue on that track as the two planned School
of Music recital halls and Hancher Auditorium eventually come back online. Additionally,
Cedar Rapids is now able to increase their arts programming as the Paramount and the
U.S. Cellular Center are back in service.
Please be prepared to discuss the Englert's request for a renewed funding commitment. If you
have any questions, feel free to call.
=M
June 4, 2013
To the Economic Development Committee:
CALL
319.6082653
CLICK
nww.enylerL.urK
VISIT
221 C 4VdsltniNlun 51.. luwn City. IA U240
CONNUT
iikik,sr ralclwuk 1,1s5pdcr! Twillul
Thank you for your continued support of the Englert Theatre. This Annual Report outlines our
organization's progress and growth in 2012 and in the first quarter of 2013. The report includes
information such as our current financial statement, demonstration of increasing profitability,
ticket sales reports, community partnerships, Englert event analysis, donor relations, and future
plans for the theater.
The Englert Theatre continues to experience positive growth. The organization's operations have
charted a better course towards financial stability and the theater's offerings as a cultural
landmark in Downtown Iowa City have been diverse, far-reaching in appeal, and artistically
impressive. During Fall 2012 we celebrated the Englert's centennial as an Iowa City institution
and highlighted both the history of the building as well as its current status as an arts and
community organization in our downtown district.
As we look to the future of our partnership with the City of Iowa City we request approval of
financial support for fiscal year 2015 and the following two years (2016 - 2017). Furthermore, we
ask that the City of Iowa City considers increasing its commitment of $50,000 each year to
$70,000 each year. This request in increased funding parallels rising costs in four key areas: 1.
Ongoing costs related to capital improvement and historical restoration; 2. An expanding
programming vision that now includes a robust summer season; 3. Increased community
involvement — providing free or greatly discounted use of or access to the theater to community
organizations and patrons that have limited funds; 4. Ensuring long-term staff commitments by
keeping staff wages competitive with similar organizations in the Creative Corridor and beyond.
As always, The City's support should also be considered as an investment in Iowa City's cultural
vitality. The Englert's ongoing programming brings a welcome energy to downtown Iowa City
and encourages considerable consumer spending with over 50,000 attendees each year.
We are very appreciative of the City of Iowa City's support and attention to Englert-related
issues. We hope this support will continue into the future. We remain committed to growing the
cultural cache of Iowa City for a wide range of residents and visitors.
Sincerely,
Andre Perry
Executive Director
The Englert Theatre
Table of Contents
L Current Financial Report
IT. Debt/Cash Flow Projection
III. Three Year Financial Report
1V. Attendance Report & Ticket Purchase Demographics
V. Englert Theatre in the Greater Marketplace
VT. Donor Relations
VIT. Englert Theatre Future Plans
I. Current Financial Report
Below, please find the Englert Civic Theatre, Inc. profit and loss statement ending April
30, 2013 reflecting four months of financial performance.
April YTD financial performance has exceeded budget by $16,073 and is below prior
year by $21,977. However, adjusting prior year for a $25,000 one-time 2011 capital
campaign contribution by ACT, the current YTD financial performance exceeds prior
year by $2,843.
April YTD financial performance has been driven by strong Englert Events programming
margin contribution and better than anticipated Rentals. Programming margin has been
led by Second City, Emmy Lou Harris, Gaelic Storm, and the Mission Creek Festival,
PROFIT/LOSS STATEMENT
Income
Apr Actual
Apr Budget
Last Apr
Apr YTDActual
Apr YTDBudget
Last Apr YTD
Fundraising/Grants
$11,565
$14,583
$9,044
$46,948
$44,000
$29,807
Englert Events
42,999
43,315
15,980
217,718
244,619
159,768
Rental Events
11,580
3,690
22,882
63,961
50,314
73,289
Other
2,741
2,740
2,018
17,206
17,845
14,255
Total Income
$68,885
$64,328
$49,924
$345,832
$356,778
$277,118
Expenses
Administration
$4,727
$7,499
$3,617
$20,905
$27,111
$21,062
Marketing
1,835
3,292
1,798
12,204
$13,168
$15,334
Building
4,094
4,458
4,521
23,254
22,592
27,194
Fundraising Expenses
483
250
492
2,304
1,000
2,183
Personnel
36,972
30,274
31,710
134,182
125,372
120,153
Englert Events
29,195
30,405
10,451
148,362
178,105
83,243
Rental Events
723
440
901
2,245
2,731
3,693
Non-Operating(Interest)
2094
2,100
2129
8,194
8,400
8,398
Total Expenses
$80,124
$78,718
$55,618
$351,650
$378,469
$281,259
Operating Profit/(Loss)
($1i 2E91
(S74390)
($; 694)
'55818)
c4741)
2011 Capital Campaign $1,000 $1,000 $1,000 $9,200 $9,000 $29,500
Profit/(Loss) ($10, 2.491 ;St3 390' (S4 69?I $3 382 (S12 691) $25 359
II. 2013 Debt/Cash Flow Projection
Subsequent to the July, 2011, Cityscape equity buy-out and legal entity consolidation to a
single non-profit organization January, 2012, the Englert has maintained a positive cash
flow with manageable debt position. The below chart reflects 2013 Englert April YTD
and forecasted debt and cash positions
SWl
450,000
400,000
350,000
300,000
250,000
200,000
150,W0
100,000
50,000
$359,786 twenty-five year mortgage,
$97,500 five year note
W Act Feb Ad Mal -Act Apr AR May Fest Jun RA Jul FcA Aug Fcst Sep Fest Oct Fitt Novl Dec Fort
iiiiiiiiCash �Dehf
III. Three Year Financial Report with 2013 Budget
Key historic financial drivers have included substantially improved theater utilization,
better programming margins, and reduced spending. 2011's capital campaign generated
$254,001 in cash and future pledges to support ongoing building debt and spending.
2012 expanded summer programming accelerated Englert Series admission revenue and
allowed Total Income to exceed $1 million.
Income
Total Development Income
Other Income
Rentals
Englert Series
Total Income
Expenses
Administration
Building
Fundraising
Non -Operating
Personnel
Rentals
Englert Series
Total Expenses
Operating Profit/(Loss)
2011 Capital Campaign
2010 Actual 2011 Actual 2012 Actual 2013 Budget
$ 151,990 $ 155,554 $ 155,422 $ 181,500
31,378
32,310
34,241
32,575
145,985
194,068
197,595
174,530
489,686
518,073
807,147
662,950
$ 819,039 $
900,005
$ 1,194,405
$ 1,051,555
$ 83,303 $ 121,661 $ 122,943 $ 114,322
66,230
77,299
80,698
75,500
3,322
8,298
10,068
4,500
45,005
21,532
25,059
22,375
285,374
311,107
369,189
390,106
5,427
6,794
6,426
10,200
337,682
320,257
545,753
432,220
$ 826,343 $ 866,947 $ 1,160,136 $ 1,049,223
$ (7,304) $ 33,058 $ 34,269 $ 2,332
$ $ 69,153 $ 48,200 $ 35,000
Profit/(Loss) $ (7,304) $ 102,211 $ 82,469 $ 37,332
IV. Attendance Report & Purchase Demographics
Attendance Report —Current Statistics and Recent History
These numbers come from our ticket sales as well as our "drop count" at every event. We
use the drop count numbers when the event is free or a renter uses an outside ticketing
source to sell tickets. We use ticket sales numbers for all events sold through the Englert
box office.
2013 Attendance (as of May 30)
Englert Presents/Co-Presents Tickets Sold: 10,234
Englert Presents/Co-Presents, Free/Non-Ticketed Events: 1957
Rental Attendees (both ticketed and free events): 11,256
Total: 23,447 (as of May 30, 2013) — end of year projection: 56,272
2012 Attendance
Englert Presents/Co-Presents Tickets Sold: 26,322
Englert Presents/Co-Presents, Free/Non-Ticketed Events: 3,652
Rental Attendees (both ticketed and free events): 22,807
Total: 52,781
2011 Attendance
Englert Presents/Co-Presents Tickets Sold: 20,792
Englert Presents/Co-Presents, Free/Non-Ticketed Events: 3,748
Rental Attendees (both ticketed and free events): 27,077
Total: 51,617
2010 Attendance
Englert Presents/Co-Presents Tickets Sold: 17,622
Englert Presents/Co-Presents, Free/Non-Ticketed Events: 1,478
Rental Attendees (both ticketed and free events): 26,813
Total: 45,913
2009 Attendance
Tickets Sold: 9877
Non -ticketed attendees (lectures and other rentals): 20,420
Total: 30,297
Ticket Purchase Demographics 2009-2013:
These figures are gathered from on-line credit card sales and phone order sales. They
only tell part of the story of customers who have come to the Englert. Other methods of
purchasing tickets are not accounted for in this review. These figures show a strong base
of support for Englert events from the immediate community. While the non -Johnson
County numbers have dipped slightly, the Out -of -State numbers have increased. This
shows that our network is reaching further each year.
Englert Theatre Customers 2013 (through May 2013)
Total Johnson County: 69%
-CoralVil c: 7%
-Nol th t ibe,l : i
tnu>, Johnsut �.oun'y:2%
Total Non -Johnson County: 24%
C, dar R lr a :04&l io! c 9.6
,iner! % (thc nl ts'!417! li$PIt her- is ti! ,)
Out -of -State: 7%
Englert Theatre Customers 2012
Total Johnson County: 66%
avca "it : S i ;.
her J, !hr, on oui t
Total Non -Johnson County: 28%
t .C.Ci&� tt nblliS%fir tf iU:l' %§�70
Out -of -State: 6%
Englert Theatre Customers 2011
Total Johnson County: 68%
'iher Jc)(utscii +_ ,tttiYv: a9h
Total Non -Johnson County: 26%
Out -of -State: 6%
Va Honor ROations
Comtnwvly ,Slrnrtsors
The Englert continues to receive significant support and contributions from several
community partners in the form of ongoing pledges to our 2011 Capital Campaign
amounting to $137,50Q Those partners include:
ACT
Benchmark, Inc.
Hills Bank and Trust Company
Integrated DNA Technologies
MidWesiOne Bank
Rockwell Collins
University of Iowa Community Credit Union
West Music
Other Sponsors Include.
126
Applicance Barn
Arts Mission, Inc.
Basta Pizzeria Ristorante
Blick Art Materials
Chait Galleries Downtown
Clinton Street Social
Devotay
Hands Jewelers
Hudson Rivet'Frame Co.
HyVee
Iowa City Downtown District
Java House
MC Ginsberg
McGladery LLP
Mediacom
Moen Group
New Pioneer Co-op
Oasis
Share/Sherton/Hotel Vetro
Total Tree Care Iowa City
Zephyr
XIE
Friends of the Englert
Precisely 855 households, consisting mostly of 2 or individuals are currently Friends of
fhe Englert as of May 31, 2013 (Note: in May 2012, there were just over 485 households, May
2011: jusl over 200)
VI. Englert Theatre in the Greater Marketplace
Englert programming and development in recent years has positioned the theater on
relatively equal ground to other theaters, performing art spaces, and concert venues in the
Midwest. In some instances, the Englert's event schedule exceeds the quality of events of
other theaters in competitor markets. It is important to note that the theaters, performing
arts spaces, and other venues we compete with often have larger capacities (1000+) or
exist in cities with populations (1 million or higher) larger than Iowa City (60,000 pop.)
Despite these possible limitations the Englert has the potential to further rival the
programming found in other markets, thus making Iowa City a more desirable location
for current residents, potential new residents, and other Iowans seeking a venue for
cultural events.
Competitor Markets for Arts Programming in the Midwest
Citv Population
Chicago, IL 2,800,000
(Sample venues: The Metro, Goodman Theatre, Vic Theatre)
Minneapolis / St. Paul (Twin Cities), MN 2,800,000
(Sample venues: 'rhe Orpheum, First Avenue / 7" St. Entry)
Omaha, NE 400,000
(Sample venues: Onphoum Theatre, the Slowdown)
Champaign -Urbana, IL 200,000
(Sample venues: Krannert Center, Canopy Club)
Des Moines, IA 200,000
(Sample venues: lloyt-Sherman, People's)
Madison, WI 200,000
(Sample venues: Majestie'pheatre, Overt= Center)
Sioux Falls, SD 150,000
(Sample venues: Washington Pavillion)
Lawrence, KS I00.000
(Sample venues: Granada, Bottleneck, Lawrence Arts)
Columbia, MO 100,000
(Sample venues: Blue Note, Missouri'rheatre)
VII. Future Plans
Programming Vision
An ongoing effort of the theater is to sharpen our programming initiative. Diverse
programming remains a key goal: we will ensure there are events aimed at attracting the
various demographics in our community. In the past year we have offered a wide variety
of programming including: children's shows, plays and musicals, readings, lectures,
music performances, film series, and on-stage/intimate shows. We have showcased both
local and national talent. We continue to work closely with the University of Iowa,
hosting shows from the Division of Performing Arts and Hancher as well as
strengthening ties with the Office of Student Life. In our 2013 — 2014 season, we have
plans for a dramatic increase in children's and family programming.
Changing Cultural Landscape of the Corridor
We continue to adapt to the changing landscape of the Corridor. As other programming
institutions in Iowa City — Hancher and Division of Performing Arts —prepare to come
online in future years, we are actively looking for ways to ensure our viability in a more
robust marketplace. Furthermore, we are continuing to position ourselves for success in a
region that has seen more programming entities come online in Cedar Rapids —
Paramount Theatre, US Cellular, new amphitheater.
. ®.�4
Date: June 5, 2013
CITY OF IOWA CITY
MEMORANDUM
To: City Council Economic Development Committee f:
From: Wendy Ford
Re: Agenda Item #4 - Consider a Recommendation to City Council for Resolution of
Necessity for Amendment #1 to Moss Green Urban Village Urban Renewal Plan
Agenda item #4 is to consider a recommendation to the City Council on a Resolution of
Necessity for Amendment #1 to the Moss Green Urban Village Urban Renewal Plan. The
Resolution of Necessity initiates the legislative process to adopt the plan or any changes to the
plan. It also sets the date for the consultation with other taxing entities and the date for the
public hearing about the Plan, required by state law.
While the draft plan for the Moss Green Urban Village Urban Renewal Area will be attached to
the Resolution of Necessity, the first item for Council's consideration is to start the process by
passing a Resolution of Necessity. The plan, which is in draft form, will still be subject to
change.
As you know, State law now requires that any projects within an urban renewal be included in
the plan. The two items in the first amendment to the Moss Green Urban Village Urban Renewal
Plan amendment are a) to add property owned by Pearson to facilitate the construction of Moss
Ridge Road into the development and b) to add plans for the possibility of providing public
assistance with developers of any of the Phase I lots to be developed.
Without having the Pearson property over which the road will be constructed, amended into the
plan, TIF financing could not be used to help finance the road.
Estimated Time Line of Activity leading to adoption of Moss Green Urban Village Urban
Renewal Plan:
Action
Entity
Date
Resolution of Necessity
Economic Development
6/11/2013
Recommend to Council
Committee
Resolution of Necessity
City Council
618/2013
Consider Adoption
Consultation with Taxing
County Government
6/26/2013
Entities
School District
Public Hearing and Consider
City Council
7/23/2013
Adoption of the Urban
Renewal Plan
RECOMMENDATION: Staff recommends forwarding a recommendation to the full City Council
for support to adopt the Resolution of Necessity for Amendment #1 to Moss Green Urban
Village Urban Renewal Plan.
Please let me know if I may answer any questions about the Resolution of Necessity.
Mass Green Urban Renewal Area
As Amended
Urban Renewal Area Boundary
2010 Original Urban Renewal Area
2013 Amended Area N